Tagged: new media

An Interview With Technology’s “Kingmaker”- Walter Mossberg

Technology moves so fast, and no one has done a better job of explaining every new technology to consumers than Walter Mossberg, founder of the popular technology blog AllthingsD, and creator of the personal technology column in The Wall Street Journal. Mossberg has interviewed everyone from Bill Gates, to Mark Zuckerberg, to Steve Jobs. Mossberg’s writing has brought him numerous awards and given him...

Mashable Incorporates Micro-sharing- Are we losing the patience to read a tweet?

With 1 billion people on Facebook, and hundreds of millions more on other social networks, sharing has become the most important focus for futuristic web design, and the new technology, called “microcontent” utilized in the new Mashable.com design released today is one awesome major example of what that focus has produced. Here’s an example of microcontent in use. Say you’re reading a list of...

Targeted Ads Escape Confines of the Web

Since the inception of advertising it was tailored towards the mass media. There was some targeting based on the typical audience of the publication, but until the advent of PPC, Cookies, and other web advertising techniques ads were never as efficient as they could be. Then came the internet. Advertisers could target gender, location, age, and interests and pay less for more exposure. What only a...

Pressreader review- Finally a Subscription news Service!

A few months ago I got an email from the folks at Pressreader asking me if I would review their service. Knowing me, you know I never turn down an opportunity to try a free service, so I gave it a try, and I can tell you that what Pressreader offers truly is unique. Pressreader offers a database of 2100+ publications which can be...