Apple’s Touching Holiday Ad Was Shot Entirely on An iPhone 5S

Screen Shot 2013-12-19 at 12.22.14 AM

As they say, "the proof is in the pudding". Apple showed off the iPhone 5S's camera in one of the more brilliant smartphone ads of all time, "A Harris Family Holiday", an ad launched yesterday, set to Judy Garland's "Have Yourself a Merry Little Christmas". The ad was a family holiday montage shot entirely on an iPhone 5S - a standard iPhone 5S. Complete with slow motion, rich colors, and stop motion animations, the commercial stated exactly how capable the iPhone was, without once mentioning the product, or the competitor. There are shots in the snow to emphasize durability, and even a few … [Read more...]

iPhone 5S Camera is Insane – All about The iPhone 5S Camera

iPhone 5S Camera features

The iPhone 5S has just been unveiled (shipping September 20th), and perhaps the most amazing feature (other than the fingerprint scanner) is the camera. Apple put a lot of thought into it, and dramatically increased the quality of photo and video in every way. I'd qualify this as a point-and-shoot camera killer (past phones have severely dented it, but they've never crushed the market like this). This photographer says Apple nailed it. The iPhone 5S beats every smartphone in the camera category - including the Lumia 1020. Read my full notes on the Apple Event The iPhone 5S's highlight … [Read more...]

Digipod Turns SLRs and Film Cameras into Digital Cameras

A new wild product has popped up on crowdfunding site, Indigogo. The product, Digipod, turns old cameras, like the classic Minolta sRt 201 SLR into fully digital cameras, using nothing more than a pod inserted into the film slot. Even more incredibly, the pod costs a mere $200. In order to produce this, they need a minimum of 200,000 pounds (around $300,000) in donations. Through day one, they've raised around 10,000 pounds with minimal press attention. If they could keep that steady through their 30 day term, they will easily pass their goal, but that's a challenge, and I may need to help out … [Read more...]

Canon EOS Rebel T4i vs Canon T5i- The Difference

canon Rebel t3i kit lens

Canon just launched their EOS rebel T5i (700d), and it has some big differences from their previous rebel models, the T4i (650D) and T3i (600D) that you should know before looking at buying any DSLR. Sensor Changes: Canon has indicated that minor sensor enhancements have been made, but the resolution of 18 Megapixels that we’ve seen since the T2i has been left untouched on the T5i. Three generations is a long time to not touch resolution, but 18 megapixels is large enough for nearly any purpose, and still leads the lower ends of the market, and the mid range. Autofocus: Canon has kept … [Read more...]